Joseph is passionate about sustainable architecture and landscape design, specifically in natural habitat creation. Both, heavily influence the studio’s ethos, as since the studio began, he has directed its focus towards the creation of sustainable eco homes, as well as the creation of homes for nature through using building as an opportunity to enhance biodiversity through the design and implementation of landscape improvements. Joseph is frequently undertaking additional training to expand his knowledge in both sustainable architecture and biodiverse landscapes, to stay up to date with research, emerging trends, and technologies.